Alma review
Updated September 28, 2026 · BorrowCue Editorial Team · Facts checked September 26, 2026
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Our verdict
Alma lends in short instalments of €50 to €2,000 to adults paying by credit card, and takes 0 EUR in fees. It suits readers splitting a purchase over 2 to 4 with Instant funding, not anyone after a large sum or a long repayment period.
Key facts
- Best for
- Splitting a small purchase into a few short instalments.
- Loan amount
- €50 to €2,000 (Source, checked September 26, 2026)
- Term
- 2 to 4 months (Source, checked September 26, 2026)
- Arrangement fee
- 0 EUR (Source, checked September 26, 2026)
- Credit check
- Hard (Source, checked September 26, 2026)
- Funding time
- Instant (Source, checked September 26, 2026)
- Lender type
- Direct lender (Source, checked September 26, 2026)
- Free early repayment
- Yes (Source, checked September 26, 2026)
- Eligibility
- 18+; must pay with a valid credit card, prepaid and single-use virtual cards declined (Source, checked September 26, 2026)
- Loan types
- BNPL (Source, checked September 26, 2026)
- Legal entity
- ALMA (Source, checked September 26, 2026)
- Headquarters
- France (Source, checked September 26, 2026)
- Support channels
- Email, Help-centre (Source, checked September 26, 2026)
- Features
- Same-day funding
- Official website
- almapay.com
Apps and profiles
- Get the app
- Google Play
Pros and cons
Pros
- The origination fee is 0 EUR, so opening a plan costs nothing.
- Money lands Instant for the plans that qualify.
- Free early repayment means a plan can be cleared early without charge.
- Alma is a direct lender, so the contract sits with one company rather than a broker.
Cons
- The credit check is hard, so an application puts a full search on file.
- Support runs on email and help centre only, with no phone line or live chat listed.
- Payment needs a valid credit card, and prepaid or single-use virtual cards are declined.
Who it suits
- Readers splitting a modest purchase into a few instalments who pay by credit card.
- Shoppers who want the money quickly and can clear the plan ahead of schedule.
Who should look elsewhere
- Borrowers chasing a bigger sum, where Oney Préstamos ES goes to €1,000 to €45,000.
- Readers in another market, since Solcredito MX offers up to MXN 100,000.
Safety and regulation
Alma is a direct lender: you deal with the company that issues the plan, not a broker who passes your application on. Its permissions list the PSD_PI FR_ACPR!90786 licence, held under the French authority that supervises the lender. Only one counterparty sits behind the plan.
Who runs it
The legal entity behind the plans is ALMA, based in France. Support runs on email and help centre, so questions are handled in writing through the help centre and by email rather than by phone. The same company carries the PSD_PI FR_ACPR!90786 licence, the French permission listed against it, which ties the brand to the French market.
How Alma compares
9.0 vs 8.9- 9.0 vs 8.7
8lends

Deudafix
- 9.0 vs 8.8
Oney Préstamos ES offers €1,000 to €45,000, a much larger sum when a purchase runs past Alma's range.

myKredit
9.0 vs 8.7Dineria MX

DKB (Deutsche Kreditbank)
- 9.0 vs 8.9
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5in5
9.0 vs 9.1
9.0 vs 8.9- 9.0 vs 8.8
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9.0 vs 9.1
9.0 vs 9.1- 9.0 vs 9.1
9.0 vs 9.1
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9.0 vs 9.0
9.0 vs 9.0
9.0 vs 8.9
9.0 vs 8.9
9.0 vs 8.9
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9.0 vs 8.9
9.0 vs 8.9
9.0 vs 8.9
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9.0 vs 8.9
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Where Alma is available
- Licence in France
- FR_ACPR (PSD_PI FR_ACPR!90786), checked September 26, 2026, also valid in Austria, Belgium, Bulgaria, Cyprus, Czechia, Germany, Denmark, Estonia, Spain, Finland, France, Greece, Croatia, Hungary, Ireland, Iceland, Italy, Liechtenstein, Lithuania, Luxembourg, Latvia, Malta, Netherlands, Norway, Poland, Portugal, Romania, Sweden, Slovenia, Slovakia
Countries from the brand (Source, checked September 26, 2026)
Frequently asked questions
What does Alma charge to set up a plan?+
The origination fee is 0 EUR, so opening a plan carries no setup cost. Paying early is also free, which means a plan cleared sooner adds nothing. It suits readers who want to see the total cost before committing to a purchase.
How much can I borrow from Alma and over what term?+
Plans run €50 to €2,000 and are repaid over 2 to 4, so this suits a single purchase rather than long borrowing. Anything bigger or longer needs a different provider, and a missed instalment lands sooner than on a longer schedule.
How quickly does the money arrive?+
Funding is Instant for the plans that qualify, and same day funding sits among the features listed for the account. The instalments are then collected inside the short window that 2 to 4 allows, so the debt clears quickly.
Is Alma regulated, and who holds the contract?+
Alma appears under the PSD_PI FR_ACPR!90786 licence, so it sits on a French register rather than running as an informal instalment service. It is a direct lender, which means the contract is with the company that issues the plan.
What credit check does Alma run, and who can apply?+
The credit check is hard, so an application puts a full search on file. Applicants must be adults paying with a valid credit card, and prepaid or single-use virtual cards are declined, so check the card type before applying.
How do I reach Alma if something goes wrong?+
Support runs on email and help centre, so questions go by email or through the online help centre. No phone line or live chat is listed, which suits readers who prefer to keep the record of a query in writing.
Who runs Alma?+
The contracting company is ALMA, based in France, and the brand holds the PSD_PI FR_ACPR!90786 licence. That entity is the party named on the plan, so a complaint goes to the French company rather than a separate servicer.
How does Alma compare with Kviku and Oney Préstamos ES?+
Kviku also caps at up to €2,000, so both sit in the same instalment range, while Oney Préstamos ES offers €1,000 to €45,000 for a larger sum. Alma stays the shortest on term at 2 to 4.
Sources
- euclid.eba.europa.eu/register/downloads/PSDMD/20260926/do... checked September 26, 2026
Backs: Licences, Headquarters, Legal entity
“EntityCode=FR_ACPR!90786; EntityType=PSD_PI; ENT_NAM=ALMA”
- almapay.com checked September 26, 2026
Backs: Features, Lender type, Loan types, Eligibility
“You're paid immediately - No risk of non-payment. We settle the proceeds of every purchase made with Alma.”
- almapay.com/consumers checked September 26, 2026
Backs: Free early repayment
“we can also pay the instalments in advance if we want”
- almapay.com/products/payment-in-10-or-12-installments checked September 26, 2026
Backs: Credit check
“3 Credit check”
- almapay.com/products/payment-in-2-3-or-4-installments checked September 26, 2026
Backs: Funding time, Term, Loan amount, Arrangement fee
“Acceptance is instantaneous, so your customers don't have to wait for a response.”
- help.almapay.com/hc/en-gb/categories/360001414839-Consumer checked September 26, 2026
Backs: Support channels
“Can't find an answer? Send us a message via our contact form.”
Compiled from 6 source pages, checked September 26, 2026. We did not open an account.
Not confirmed yet: APR, Representative example.